Company Principles

As an international company, we are aware of our size and public presence. We respect the diversity of cultures and recognize the diversity of their values and traditions.
Our work is shaped by our corporate principles and our management model.

• Customer satisfaction shapes our actions.
• Superior price / performance ratio determines our market position.
• We continue to grow through expansion and continuous improvement in our stores.
• As a chain company, we work with a system.
• Short decision-making paths and simple work processes ensure success.
• We comply with applicable law and internal guidelines.
• We assume economic, social and ecological responsibility in our daily activities.
• Fairness is a requirement for everyone in the company.
• We respect and support each other.
• Agreements are kept in an atmosphere of trust.
• Praise, recognition and criticism should determine our working atmosphere in our daily work.
• We surround ourselves with “strong” employees - representation in each area is ensured